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Designed to Help Learners of All Backgrounds Enter the Growing Field of Social Media Marketing By Jeff Maggioncalda, CEO, Coursera Today, we’re excited to announce a new Social Media Marketing Professional Certificate from Facebook – our newest industry partner. The certificate is designed for learners without a college degree or …

Read moreFacebook Partners with Coursera to Launch Social Media Marketing Professional Certificate

The best social media campaigns all have one thing in common: They engage people and make them talk. Social media can be used to inspire, enrage, amuse, and sell loads of stuff. Even in what has basically become a pay-to-play channel, marketers continue to find creative ways to increase their …

Read more15 Awesome Examples of Social Media Marketing

You’re ready to move from daydreaming about starting your own social agency to making plans for it. But where do you even start? Here’s a step-by-step guide on how to start a social media marketing agency.  Want to start your own social media marketing agency? It’s not all champagne and …

Read moreHow to Start a Social Media Marketing Agency: Step by Step

If you are running an eCommerce business, by now you should be well aware of how social media has become increasingly important in the evolution of online shopping. As social media sites such as Facebook, Twitter, Instagram, YouTube, Pinterest, and Snapchat keep on growing, consumers are turning to social media …

Read more5 Fundamental Social Media Marketing Strategies For eCommerce Websites

Here are the 10 best free social media marketing tools money can’t buy—because they’re free. So, why not give them a try? Whether you’re part of a bootstrapped social media agency or a digital marketing department, you always have a budget. And all too often, it just doesn’t cover everything …

Read more10 Free Social Media Marketing Tools You Should Try

Every company promoting goods or services on the Internet can benefit from social networking services. Social media is widely used by a large and diverse range of demographics, and for many it’s addictive. But businesses should not overlook the leading tendencies of social media users, including the time of day, …

Read moreTop 6 Ways to Increase Your Brand Awareness Through Social Media Marketing (SMM)

August 11, 2020 5 min read Opinions expressed by Entrepreneur contributors are their own. The following excerpt is from Ultimate Guide to Social Media Marketing by Eric Butow, Jenn Herman, Stephanie Liu, Amanda Robinson and Mike Allton, available August 25 via Entrepreneur Press. Pre-order now from Amazon | Barnes & Noble | Apple Books. Social media …

Read more3 Kinds of Social Media Marketing You Shouldn’t Ignore

July 23, 2020 5 min read Opinions expressed by Entrepreneur contributors are their own. One of your greatest foes as an entrepreneur is misinformation. There is a lot of erroneous advice online, especially when it comes to social media marketing. Unfortunately, much of this guidance seems reasonable on paper. Without the …

Read more7 Social Media Marketing Myths, Busted

Image source: Pexels.com There are many advantages to social media marketing and advertising. First and foremost, you don’t need a budget to advertise on social media sites. Yet, you don’t want your efforts to turn up nothing in return. Even if you’re not spending your money to market on social …

Read moreSocial Media Marketing and Advertising: 9 Ways to Make Money on Social Media

Pinterest: A Gold Mine for Social Media Marketers Launched in 2010, Pinterest is largely misunderstood as a Social Media Platform, though it is not. With more than ,  Pinterest is the world’s largest visual search engine. As of 2020, there are over on on Pinterest. According to , Pinterest now …

Read morePinterest: A Social Media Marketing Gold Mine | Socialnomics